77bl Privacy Policy – How We Handle Your Personal Data

1. Introduction

This Privacy Policy ("Policy") describes how 77bl ("Platform", "we", "us", "our") collects, processes, stores, shares, and protects personal information relating to users ("Player", "you", "your") of the 77bl online casino and sports betting platform, accessible at https://77bl.org. By registering a 77bl account or using any part of the platform, you acknowledge that you have read and understood this Policy and consent to the collection and use of your personal data as described herein.

This Policy applies to all personal data collected through the 77bl website, account registration and login processes, deposit and withdrawal transactions, game play, customer support interactions, and any communications between you and 77bl. We are committed to handling your data with care and in accordance with applicable data protection principles. We periodically review and update this Policy to reflect changes in our practices or applicable law; the current version is always available on this page.

3. How We Use Your Personal Data

77bl uses the personal data we collect for the following purposes. We process your data only where we have a lawful basis to do so, as detailed in Section 4 of this Policy:

• Account creation and management: to set up your 77bl account, verify your identity (KYC), authenticate your login sessions, and manage your account settings, balance, and transaction history.
• Payment processing: to facilitate deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, and Mastercard; to verify ownership of payment methods; and to maintain accurate financial records for your account.
• Responsible gaming enforcement: to apply deposit limits, session time controls, cooling-off periods, and self-exclusion measures that you have requested; to monitor your gaming patterns for signs of problem gambling; and to intervene proactively where required.
• Fraud prevention and security: to detect, investigate, and prevent fraudulent transactions, money laundering, account takeover attempts, and any other activity that may harm the platform or other players; to comply with anti-money laundering obligations.
• Platform improvement: to analyse aggregated, anonymised usage data to identify technical issues, improve platform performance, optimise the user experience for Bangladesh mobile users, and develop new features.
• Communications: to send you important account notifications (transaction confirmations, security alerts, KYC requests) and, where you have opted in, promotional communications about 77bl offers and new games. You may opt out of marketing communications at any time via your account settings.

5. Sharing Your Personal Data

77bl shares your personal data with third parties only in the following limited and controlled circumstances. In all cases, third parties who receive your data are required to handle it in accordance with applicable data protection standards:

• Payment service providers: bKash, Nagad, Rocket, Upay, Visa, and Mastercard (and their underlying payment processors) receive the minimum data necessary to process your deposit or withdrawal transaction. These providers operate under their own privacy policies and are independently regulated financial service providers.
• KYC verification providers: third-party identity verification service providers receive the identity documents you submit (National ID, passport, or driving licence) for the purpose of age and identity verification. These providers are bound by strict data processing agreements with 77bl.
• Game providers: Pragmatic Play, Evolution Gaming, Spribe, Ezugi, NetEnt, Microgaming, Play'n GO, SmartSoft, and other game providers integrated into 77bl receive session data and game activity data necessary to render and settle game rounds. These providers do not receive your financial data or identity documents.
• Legal and regulatory authorities: where 77bl is required by applicable law, court order, or regulatory instruction to disclose personal data to law enforcement agencies, financial intelligence units, or other regulatory bodies, we will comply with that requirement. We will notify you of such disclosures where permitted by law.

7. Data Retention

77bl retains your personal data for as long as is necessary to fulfil the purposes for which it was collected, and to comply with legal and regulatory obligations. The following retention periods apply: account data and transaction records are retained for a minimum of five (5) years from the date of account closure or the date of the last transaction (whichever is later), in accordance with anti-money-laundering record-keeping requirements. KYC identity documents are retained for the same minimum period of five years from account closure. Gaming activity data is retained for the duration of your account and for five years post-closure. Communications data (support records) is retained for three years from the date of the communication. Anonymised analytics data that cannot be linked to any individual is retained indefinitely for platform improvement purposes.

When retention periods expire, 77bl securely deletes or anonymises personal data so that it can no longer be attributed to any individual. If you request deletion of your personal data before the end of the applicable retention period, we will delete what we are lawfully permitted to delete and explain any categories of data that must be retained for legal compliance reasons.

9. Data Security

77bl employs industry-standard technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include: SSL/TLS encryption for all data transmitted between your device and the 77bl platform; encryption of sensitive stored data (including payment method identifiers and identity document references); access controls that restrict internal access to personal data on a strict need-to-know basis; regular security assessments and penetration testing of the platform infrastructure; and staff training on data protection obligations and security best practices.

While 77bl takes all reasonable precautions to safeguard your personal data, no online platform can guarantee absolute security against all possible threats. In the event of a data breach that is likely to result in a risk to your rights, 77bl will notify affected users promptly and take immediate remedial action. If you suspect unauthorised access to your 77bl account, please contact our support team immediately and change your password without delay.

11. Changes to This Privacy Policy

77bl reviews and updates this Privacy Policy periodically to reflect changes in our data practices, platform features, or applicable law. When we make material changes to this Policy — changes that significantly affect how we collect, use, or share your personal data — we will notify registered users via the platform or by direct communication before the changes take effect. The updated Policy will be published on this page with a revised "Last updated" date. Minor editorial changes (such as improved clarity or corrected typos) may be made without notice.